EPISODE 16
September 21, 2024

Lessons on Entrepreneurial Adaptability with Rachel Hofstetter

A Conversation with Chatbooks’ CMO

To be a successful entrepreneur, you have to be adaptable. Sometimes so adaptable, that you’re completely rewriting the story of your company. To give insight on how you can remain motivated through it all, we’re talking with Rachel Hofstetter, CMO at Chatbooks, and investor Gavin Christensen of Kickstart (a VC firm for startups in Utah, Colorado, and the Mountain West) as we bring you both sides of a Perfect Pitch. In this episode, we’ll talk about:

• Adapting to new opportunities during career transitions

• Why quality over quantity is more important in a professional network

• The importance of storytelling in a startup

• How Rachel’s challenge of “The Year of Hustle” boosted her career